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Bakkavör Group is a leading international food manufacturing company specialising in the production of fresh prepared foods and produce. The Group operates around 57 factories and employs around 20,000 people in nine countries and has attained a leading market position in its key market areas ¨C ready meals, pizzas, convenience salads and leafy salads. In total, the Group makes over 4,700 products in 17 product categories, which are developed and sold predominantly under its customers own brands.

Bakkavör Group was founded in 1986 and during its 20-year history the company has achieved significant growth. In the year 2006, Bakkavör Group continued working towards its long-term strategic goal ¨C to be recognised and respected as the world´s largest fresh prepared foods and produce provider. In line with its strategy, the Group successfully entered the Chinese food market in 2006 by acquiring a 40% stake in the salad manufacturer Creative Food in co-operation with Glitnir Bank, and fully acquiring the company in June 2007.
 
The Groups aim is to take advantage of further opportunities in China and achieve significant market share in the Chinese food market as well as gain a strong foothold in various other high-growing Asian markets.
 
Bakkavör Groups Head Office is in Reykjavík, Iceland, and the Company is listed on the OMX Nordic Exchange in Iceland. Today, over 90% of Bakkavör Groups revenue is generated in the UK, but the company also has business operations in Iceland, France, Belgium, Spain, South Africa and the Czech Republic, the United States as well as China, and is well-positioned for further international expansion.
 

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